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Building Community From Scratch By Being Authentic

Creating community with Lani Rosales

Recipe for building community: start with smarts; add in some savvy; and top it off with plenty of sass. Put those together in a leader and you have Lani Rosales, Chief Operating Officer of The American Genius, a technology and entrepreneurship publication. She is also one of the founders of BASHH (Big Ass Social Happy Hour) and Austin Digital Jobs. The latter is one of the most thriving communities on Facebook, and THE place to go if you’re looking for a job in Austin that involves tech.

I had the absolute pleasure of chatting with Lani Rosales about how she builds the community around her three endeavors, how they tie together, and what unique elements keep all three thriving. Our conversation did not disappoint.

Short on time? Cliff’s Notes below so you can skip to what sounds interesting. Spoiler: it’s all interesting!

You can follow The American Genius on Twitter, and request an invitation to join over 38,000 members in Austin Digital Jobs (just behave, because Lani will bring the ban-hammer down).

Once again, I’d like to thank our sponsor, ShippingEasy. Visit the website and check them out to show your support of the podcast and find solutions to your e-commerce shipping woes.

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